In Pursuit of Happiness

Just recently, I was, for whatever reason, watching a bro-boy on YouTube named Brad. He was pretty standard for a broboy. In his early thirties, severe haircut, mightily muscled, a kind of military feel. Not the kind of guy I hang out with. In his video, he was sitting in the front seat of a […]

Digital Marketing Advertising Agency: Fuel Your Local Growth

Picture of Hamilton at sunset, taken from the mountin

Growing your retail business in Hamilton means increasing foot traffic or website visits—if that results in tangible results: more customers, higher sales, and improved profits. A digital marketing advertising agency should help you reach these goals by crafting intelligent strategies tailored to your community and delivering a high ROI (return on investment).  Let’s explore why […]

Content Audits & SEO Analysis

Stop Guessing. Start Ranking. Did you know that your current content may be slowing you down? Why Content Needs an Upgrade Your potential customers are out there and they are looking for you, but they may be using search terms that doesn’t align well with the language you are using on your website.  If this […]

Website Content Writing for Canadian Businesses

Turn Browsers into Buyers with Strategic Website ContentYou’ve got seconds to make an impression. Your website needs to tell your story, answer key questions, and guide users—all while being optimized for search. Jacqui Burke offers website content writing for Canadian businesses that checks every box: clear, compelling, conversion-focused, and SEO-smart. Service Includes: Full-site or page-by-page […]

SEO Copywriting Services in Canada

Words That Rank. Messaging That Converts. Your website is often your first impression. With SEO copywriting tailored for Canadian businesses, Jacqui Burke crafts every page to perform—pulling in organic traffic while guiding visitors toward action. This is strategic, SEO-informed copy that reflects your brand, speaks to Canadian audiences, and helps you close more deals. Copywriting […]

AI-Enhanced Content Strategy

Smarter Content. Faster Workflow. Real Results.AI is powerful—but it’s only as good as the strategist behind it. Jacqui Burke combines cutting-edge AI content tools with human creativity and deep SEO knowledge to deliver scalable, effective content that still sounds like you. Ideal for businesses that want to create high-quality content efficiently, without sacrificing brand voice […]

Rank Higher. Reach Farther. Grow Smarter.

If your ideal customers can’t find you online, they’ll find someone else. Our SEO services for Canadian businesses are designed to put your website in front of the right audience—whether they’re searching in Toronto, Vancouver, Halifax, or anywhere in between. With over 15 years of experience in Canadian SEO consulting, Jacqui Burke helps you boost […]

On-Page Optimization

A close-up image of a cobbler's hands carefully applying polish to the sole of a leather shoe. Overlaid text reads, "What is the function of SEO? Driving Organic Traffic to Your Website. On-Page Optimization," conveying the analogy of SEO as a careful, detail-oriented process similar to crafting or repairing shoes.

Like so many SEO professionals, I have ignored my own site. I feel, though, that I should walk the walk. Forget the cobbler’s shoes; let’s see what the application of simple SEO principles, like on-page optimization, can do to the traffic to your site. Assessing Content If you’re like me, you have a lot I […]